CPA's in a marketing meeting

Upcoming Special Events Sponsorship Opportunities:

  • Annual Meeting and Membership Events

    Learn more about MSCPA special event sponsorships.

  • From SumNews, our bi-monthly newsletter, to our interactive website, we offer new and innovative opportunities for our advertisers. There are several different ways your message can reach more than 10,500 CPAs and accounting professionals throughout Massachusetts. View Our Membership Demographics.

    Download the MSCPA Media Kit . To request a hard copy of the Media Kit, email Julia Bowker or call 800.392.6145 ext. 301.

    Opportunities Include:

    The Online Find a CPA Directory

    Where Businesses and Consumers Search for CPA Services

    The Find a CPA Directory is an online database of Massachusetts CPA firms with listings available exclusively to members of the MSCPA. Users of the Directory are able to search by industry, services provided, city, region, and languages spoken. This Directory is consistently one of the most highly requested pages on the website.

    For more information on how to get your firm listed, join the Find a CPA Directory; or email Mona McCarthy at monam@MSCPAonline.org.

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    SumNews Display Advertising

    SumNews is published bi-monthly by the Massachusetts Society of CPAs, Inc. Subscriptions to SumNews are limited to members of the Society only as a member benefit and the subscription is free to all members.

    Gross: Size - (in inches) 1 x Rate 1 x Rate - Color 6 x Rate 6 x Rate - Color
    Full Page 7.5 x 10 $1,875 $2,240 $1,635 $1,965
    Half Page 7.5 x 4.875 $1,055 $1,260 $925 $1,125
    3 Column Box 5 x 4.875 $880 $1,055 $755 $910
    1/4 Page 3.625 x 4.875 $645 $770 $560 $670
    1/8 Page 1.875 x 4.875 $475 $560 $375 $440
    Business Card 3.5 x 2 $350 $395 $250 $340

    Premium Positions

    Full Page Inside Cover:  $2,530
    Back Cover 3/4 Page:  $1,755
    Half Page Preference:  $1,280
    Front Cover Sponsor:  $530

    A standard 15% discount is applied when ad is supplied by a recognized advertising agency. Please follow printing specifications for SumNews.

    2011 SumNews Advertising Deadlines

    For further information on display advertising & SumNews, contact Julia Bowker jbowker@MSCPAonline.org. Or, download the Insertion Order Form.

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    SumNews Classified Advertising

    The MSCPA offers a classified section in SumNews, including:

    Classifieds are limited to 1,000 characters; ads are $150 for members, $225 for non-members.

    Color shading is an additional $10 and is a technique used to help your ad stand out. Confidential Reply Boxes are an additional $20. All ads must be prepaid. All classifieds (excluding positions available) will automatically be placed on our online classifieds page for 60 days at no additional charge (over a $50 value). Ads and inquiries should be emailed or faxed to Julia Bowker, jbowker@MSCPAonline.org, fax 617.556.4126, or download the Classified Insertion Order Form.

    Download tips on how to write a successful classified.

    2012 SumNews Advertising Deadlines

    Issue Insertion Order Deadline Materials & Classifieds Deadline SumNews Distribution (Week of)
    Winter II January 6 January 30 First Week of March ’12
    Spring March 2 April 2 First Week of May ’12
    Summer I May 4 June 4 First Week of July ’12
    Summer II July 6 August 6 First Week of September ’12
    Fall September 7 October 1 First Week of November ’12
    Winter I November 2 December 3 First Week of January ’13

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    Online Classified Advertising

    You can now post classified ads (into categories of Mergers and Acquisitions, Office Space, Miscellaneous, and Peer Review). Ads are $1.00 per word for members and $1.50 for non-members. Ads are limited to a $50 minimum and remain posted for 60 days. Contact Julia Bowker at jbowker@MSCPAonline.org or 800.392.6145 ext 303 with any questions.

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    Post a Job

    If you are looking for qualified professional employees, you can advertise job postings from your desktop on MSCPAonline.org! Job seekers can search postings for free. Job postings are $1 per word for members and $1.50 per word for non-members. Ads are limited to a $50 minimum and remain posted for 60 days. email Mona McCarthy for further details.

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    Friday@Five E-Newsletter Sponsorships

    Ad space is currently available in our electronic newsletter, Friday@Five, which is emailed weekly to more than 9,000 subscribed members of the MSCPA. Email marketing offers broader reach, higher measurability, quicker delivery, and easier consumer feedback for a lower cost than any other medium. The open rate for this weekly e-newsletter is consistently over 35% which is considered successful per marketing statistics. To sponsor Friday@Five, download the details or contact Julia Bowker, jbowker@MSCPAonline.org or 800.392.6145 ext. 301.

    2012 Financial Literacy Calendar

    Sponsor a month in the MSCPA's Financial Literacy Calendar. Sponsorship of $650 includes:

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    Banner Advertising

    MSCPAonline.org experiences a fluctuation of site activity throughout the calendar year as we provide services for both member and non-members alike. Since the inception of MSCPAonline.org, each year has seen steady growth and we anticipate more of the same as we bring useful content and services to the website on a continuous basis.

    Banner ads are featured banner on our every page of MSCPAonline.org. Space is limited to five banners; advertisers have the opportunity to contract space for up to one year. website ads are experiencing positive growth in click-through rates.

    Reserve your banner ad on MSCPAonline.org today!

    Banner ads are also available on CPAtrack.com, the student website of the MSCPA. Read more on CPAtrack.com banner advertising.

    Banner Advertising Specifications

    Rates

    1 Month= $600
    3 Months= $550/month
    1 Year= $500/month

    All advertisements will be reviewed by the MSCPA and are subject to approval before placement on the site.

    To reserve YOUR space on our website, contact Julia Bowker; jbowker@MSCPAonline.org

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    MSCPA Continuing Education Exhibit & Sponsorship Opportunities

    Build influential contacts with CPAs interested in state, federal, nonprofit, government taxations, accounting and auditing, and financial planning.

    View the 2011-2012 Continuing Education Conference Schedule and Descriptions.

    Included in the price for booth space is:

    **Exhibitors must meet registration deadlines for these publications. Download the Registration Form or Register online.
        Please contact Julia Bowker for more info at 617.556.4000.

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    MSCPA Special Event Sponsorships

    The MSCPA holds various special events throughout the year for its membership. See the below listing for the membership, young professionals, women in accounting and student membership events and more detailed information.

    Young Professional Night at the Celtics

    2012 Women in Accounting Breakfast Sponsorship

    If you are interested in any of these opportunities, please contact Julia Bowker at jbowker@MSCPAonline.org or at 800.392.6145.

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    CPE Calendar Sponsorship

    This annual Calendar of MSCPA CPE courses has a year-long shelf-life and is distributed to each and every member as well as all Continuing Education customers repeatedly throughout the fiscal year. The 2010 Calendar of Courses was sponsored by Surgent McCoy, CPE LLC. If you are interested in sponsoring the 2011 Calendar, please contact Julia Bowker at jbowker@mscpaonline.org or at 800.392.6145 ext 301.

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    Disclaimers

    Advertisers and advertising agencies (together "Advertisers") assume sole liability for content of advertisements and for claims arising therefrom against MSCPA. Each Advertiser warrants that it has the right to publish (and to authorize MSCPA to publish) its advertisements, and that its advertisements and all content and copy contained therein do not infringe, misappropriate, slander, defame, or otherwise violate the copyright, intellectual property, or other rights of any third party. Each Advertiser will indemnify, defend and hold harmless MSCPA (including its officers, directors, employees, members, and affiliates) and its customers and contractors from any and all liabilities, losses, costs, damages, judgments or expenses (including costs and reasonable attorneys’ fees) resulting from or arising in any way out of any alleged breach of the agreements and warranties set forth above.

    We do not accept display ads from CPE providers or membership organizations, as it competes with our own efforts. (This does not conflict with Anti-Trust laws as they can reach our demographic other ways, such as purchasing a list from the boards of accountancy, advertising in the Practical Accountant/Journal of Accountancy, local business journals, etc.)

    All advertisements will be reviewed by the MSCPA editorial board and are subject to our approval before placement on the site. Ads may be rejected if they cause our site to load slowly or if they do not meet our editorial standards.

    To request a hard copy of the Media Kit, email Julia Bowker or call 800.392.6145.